However, if your primary goal is to set up a CRM for your company, you may find Monday.com’s two lowest price plans lacking. The Basic plan comes with no integrations or automations, and the Standard plan comes with only 250 actions per month for integrations and another 250 actions per month for automations.

What Monday.com does well is allow multiple teams to collaborate and share information effortlessly. It’s similar to project management apps, like Airtable or Asana, that allow groups to view, update, and share project information like timelines, statuses, notes, required actions, and costs.

If your plan supports it, Monday.com’s integrations and automations can make it shine as a CRM. Notable integrations include Zoom, Slack, Jira, Excel, G Suite, Mailchimp, Outlook, and Dropbox.

As for automations, Monday.com includes a few templates you can use as-is or customize. And creating new automations is similar to writing IFTTT commands or Zapier zaps: the automations use an “if this, then that” style configuration.

For example, your sales team could create an automation that says, “When an email is received, create a new lead in Sales Pipeline” to add new leads to their queue automatically.

Its sales force automation features allow your sales and sales operations teams to forecast, upsell, and manage commissions.

The upsell management tool makes recommendations based on customers’ previous buying patterns, while salespeople can also manage opportunities based on status, potential revenue, key contacts, and more. Both of these features can help your sales team make smarter decisions more quickly.

NetSuite CRM+ also automates commissions by calculating compensation based on rules your operations team sets, including the option to set up a customized commission schedule.

NetSuite CRM+ offers customer service and marketing tools, including campaign creating and tracking, email campaigns, and an online self-service kiosk. Additionally, your teams get access to detailed dashboards and reports that track campaigns from beginning to end and allow real-time comparisons of critical metrics like renewals, actual versus forecasted sales, and customer satisfaction scores.

However, NetSuite CRM+’s limited integrations and a basic email builder may limit your team’s ability to create fully-customized email campaigns.

Of course, the sheer number of potential CRM solutions can make choosing the right Salesforce package feel overwhelming. And once you select a package, setting it up and learning how to navigate the numerous features also requires a steep learning curve.

But it’s this high level of customization that makes Salesforce perfect for growing companies—even ones already at the enterprise level. Its Sales Cloud CRM allows your teams to track sales activity, close deals, and log calls. Its Marketing Cloud CRM enables you to build data-driven advertising campaigns, engage with customers and prospects on social media, and A/B test email campaigns.

And Salesforce isn’t calling it quits on innovation. Its Einstein AI feature comes in multiple add-on formats, such as Einstein Analytics, to allow you further automation, data analysis, and personalization. We also like that Salesforce includes small-yet-thoughtful features like the Color-Blind Palette on Charts option.

With Salesforce, it feels like the sky’s the limit. Of course, that extreme number of features and customization options come at a price—one of the highest prices out there. But if your company and teams are growing quickly, Salesforce is the best CRM for scaling right along with your needs.

With Zoho, you can import, add, and update all of your contacts, and then quickly and easily analyze data on the success of various touchpoints like email campaigns, sales calls, and even social media interactions.

Zoho’s robust reporting abilities let you compare the success of different campaigns, users, teams, or even territories. Similarly, the reports track critical information such as email bounce rates, brand mentions on social media, the average amount of time specific prospects spend on your website, and even how current sales trends compare to your projections.

The only downside is you’ll need to purchase a higher CRM tier to access all of these features, which can boost your monthly price to a maximum of $45 per user per month for the Enterprise tier, or $100 per user per year for the Ultimate tier.

Zoho CRM offers scalability in features for your business as it grows, meaning you won’t need to install and relearn a whole new CRM software if you outgrow your old one.

It starts with some of the communication tools you might find in other CRMs, like email integrations. But Zendesk goes beyond the basics with tons more email features, lead capture forms, and built-in calling and texting.

Even better, Zendesk Sell gives you ways to make those tools work harder for you. For example, you can add call scripts to make those sales calls more effective. You can also get things like analytics for your team’s calling, unlimited email templates, and more―everything you need to stay in communication with your contacts.

To really take advantage of Zendesk Sell’s great communication tools, you will need at least the second-tier Professional plan. Its basic Team plan skips lots of the best email and calling features, and it maxes out at three users anyway. And keep in mind that most Zendesk Sell plans come with just one or two sales pipelines, so you shouldn’t expect to outline several different sales processes.

Those issues aside, Zendesk Sell stands out with its many built-in communication tools―perfect for moving your customers along the sales pipeline.

One potential issue for small businesses is that Freshsales doesn’t include workflow automations or automatic removal of duplicate leads in its Blossom plan. That means some of the manual lifting is still on your employees’ shoulders. And while that may not seem like a huge deal for small companies that are likely managing a smaller set of leads, don’t forget that fewer employees mean there are more hats for everyone to wear—and more tasks to juggle.

Additionally, if you want advanced reporting capabilities that highlight sales activity, conversions, and revenue forecasts (to name a few metrics), you’ll need the Garden plan or better. And upgrading to the Garden plan gives larger teams access to more robust user controls, including the creation of up to 10 teams, territory assignment, and permissions.

Despite a few drawbacks, Freshsales brings additional capabilities other CRMs might be lacking thanks to its integrations with other Freshworks platforms. That includes a Freshcaller integration that lets your sales team engage with prospects and customers right through the Freshsales software.

However, if your primary goal is to set up a CRM for your company, you may find Monday.com’s two lowest price plans lacking. The Basic plan comes with no integrations or automations, and the Standard plan comes with only 250 actions per month for integrations and another 250 actions per month for automations.

What Monday.com does well is allow multiple teams to collaborate and share information effortlessly. It’s similar to project management apps, like Airtable or Asana, that allow groups to view, update, and share project information like timelines, statuses, notes, required actions, and costs.

If your plan supports it, Monday.com’s integrations and automations can make it shine as a CRM. Notable integrations include Zoom, Slack, Jira, Excel, G Suite, Mailchimp, Outlook, and Dropbox.

As for automations, Monday.com includes a few templates you can use as-is or customize. And creating new automations is similar to writing IFTTT commands or Zapier zaps: the automations use an “if this, then that” style configuration.

For example, your sales team could create an automation that says, “When an email is received, create a new lead in Sales Pipeline” to add new leads to their queue automatically.

LACRM also aims to make collaboration less of a headache with in-depth user controls and the ability to add as many users as you want at any time for the same monthly price of $10 per user.

The web-based interface is especially helpful for teams who collaborate on-the-go. It remains fully functional even when accessed on a mobile device, so any sales reps out in the field or marketing managers attending a conference can still check contact details.

Though it comes in at a lower price point and offers several third-party integrations paired with a few in-house integrations, Less Annoying CRM doesn’t quite match the robust features Salesforce offers. Additionally, some users complained that its reports lack certain customization options, so it’s worth testing the reporting function if you give the 30-day trial a go.

Even so, Less Annoying CRM brings multiple features to the table that make it an easy pick for small businesses looking for a way to streamline customer management and company collaboration.

Sound intimidating? Don’t worry―Quickbase has a drag-and-drop interface that makes it easy for anyone to build apps. And if you’re still not sure about going the DIY route, you can choose to have Quickbase build your CRM for you.

Either way, you can use Quickbase to get just the CRM you want. It makes it easy to create automations and databases that fit your team’s unique workflow. And Quickbase integrates with lots of other software, so your custom-built CRM will cooperate with the other software you already use.

Now, because Quickbase builds completely custom apps, it doesn’t come with much in the way of out-of-the-box CRM features. While it shouldn’t be difficult to build a CRM that lets you manage contacts and automates your marketing, it will take some time on your part. If you want something more ready-made, then Quickbase probably isn’t the software for you.

If you prefer complete customization and control, though, then Quickbase’s no-code app building gives you the chance to create a perfect CRM for your team.

Every Pipedrive plan includes access to a live dashboard that monitors deal progress, products sold, sales activity, and revenue forecasting. And the Professional plan and up gives your teams access to unlimited live dashboards with customized metrics, plus the ability to measure performance against set goals.

If email is a big part of your sales strategy, you’ll need to sign up for at least the Advanced plan. Unfortunately, the Essential plan is missing some key email features like custom templates and signatures, as well as tracking for email open and click-through rates.

And for companies who build and manage multiple email distribution lists, Pipedrive requires you to sign up for the Professional plan to create distribution lists and send group emails.

Sage offers three different modules for its CRM software: service, sales, and marketing. Of course, you can choose to get all three modules for a more comprehensive CRM.

You don’t have to, though. If you mostly care about the marketing tools of a CRM, you can simply go with the marketing module. Or if you just need a CRM for your sales team, and your marketing team is already taken care of, you can opt for the sales module. The point is, you can end up saving money by choosing the features you want―not the one your software company thinks you should want.

Unfortunately, Sage CRM doesn’t publish pricing information, so you’ll have to work with a Sage representative to find out just how much money you can save. And on a related note, Sage doesn’t offer an easy free trial of its software like most other CRMs on this list do. That can be frustrating if you’re the kind of person who likes testing software out before you make a commitment.

If you can get past those drawbacks, however, then Sage CRM’s modular options offer a great way to get a perfect CRM plan for your specific business needs.